Guerrilla Internet Marketing | Home Study Course

The Guerrilla Internet Marketing Home Study Course
By Nicholas Gilbert
With Michael Senoff CEO and Founder of
HardToFindSeminars.com

Introducing Guerilla Marketing Secrets for Optimizing Your Web Site to Build Your Business

Learn about the “Guerilla Marketing” techniques that can increase your Internet sales 20% in 20 days! With a money back guarantee. If you want to optimize your Web site to grow your online business, or if you are starting an Internet business, this five-part audio program is your answer! Finally, there is a marketing program that was developed by an online business owner to help other online business owners grow their Internet businesses.

Learn how I, a former triathlon athlete and owner of Internet businesses, learned about marketing while running his Web site. Based upon his Internet marketing experience, I share the online marketing techniques based on the “Guerilla Marketing” home study course he developed to help other Internet businesses be successful.

This comprehensive internet marketing course is like no other, it will teach you what you need to know to be successful online and tell you how to do it. Having owned a web hosting company for 7 years, starting it from scratch with zero clients and a couple hundred dollars then building it into a multi-million dollar company with thousands of clients with e-commerce Web sites, I knows what works and what doesn't.

You are going to find out the lessons I learned along the way to maximize profits, you will learn a number of secrets from a veteran web programmer/online marketer, and it is all be cutting edge info that's working today.

In this course I bring you the most important parts of the 5 main areas of online marketing, on 5 CD's plus a 50 page workbook, with written and online exercises to ensure you understand and to help you implement the material.

In each audio CD you will hear my conversations with Michael, explaining the following Internet marketing topics:

· Part 1: Guerilla Internet Marketing Weapons: How you can market online with a tight budget
· Part 2: The Hidden Secrets about Google Ad Words
· Part 3: Creating an Online Affiliate System
· Part 4: Money Saving and Conversion-boosting Tips for Paid Online Advertising, and
· Part 5: Website Analytics- What your Web stats are really telling you.

Be sure to listen to all five-part audio recordings. You will be amazed by what you learn when you hear about the marketing tools and techniques that you won’t be able to find anywhere else.

"I really found the adwords section the most helpful."

"I really found the adwords section the most helpful. I'm a numbers nut, and the info you had on testing and building ads was very helpful. I also enjoyed the SEO section with you and Michael and Greg - clued me in that my content sites are on track."

"I also enjoyed the SEO {Search Engine Optimization} section ... my content sites are on track."

-Amy Biddle
http://www.spiritual-healing-secrets.com
http://www.sitesoho.com

Part 1: Guerilla Internet Marketing Weapons: How You Can Market Online with a Tight Budget

In the first audio clip, Part 1, I talk to Michael about the background for the Guerilla Marketing program. On this recording, I present the tools and techniques of Module 1, Guerilla Marketing Weapons: How You Can Market Online with a Tight Budget. This is the first of the five audio recordings to help you get the most out of your Internet business.

The purpose of Module 1 is to explain the
· 25 must-have guerilla marketing weapons--marketing techniques that are specific to Internet marketing and
· 11 key items you must include to increase Web site traffic and increase sales.

You will learn about the
· Importance of a guerilla internet marketing plan before you begin
· How specific marketing methods, such as contests, newsletters, follow up, etc., apply to Website development and marketing your online business.
· Specific Web site tools, such as spy tools for monitoring competitors. activities
· Tools for setting up, managing, and enhancing your site
· What to include on your home page and other layout tips
· Icons, branding, frequently asked questions (FAQs)
· Customer incentives and payment plans, and more.

The marketing weapons and .must have. items that you will hear in this module provide a wealth of information to help increase sales and build a successful internet business. To get the program.s full value, be sure to listen to the four remaining audio recordings!

Your Internet business will be successful only if prospects and customers have easy access to your site as they search for relevant information. This audio recording, Part 2, Module 2, continues Michael's conversation with me, who explains the importance of using Google AdWords tools to increase traffic to your Website and increase sales.

The purpose of this audio recording is to explain the secret tools for using Google AdWords, provide the steps necessary to set up and get the most out of your advertising campaign, enable you to get more .clicks. to your Website for little money, and to learn how to use Google AdWords for market testing.

You will learn about
· What a search engine is and Google as No. 1
· Steps to access AdWords and add your site
· Page ranking, click through rates, and pricing
· How Google determines relevance and placement
· Timing for setting up a Google ad
· Types of key words
· Bidding and determining how much to spend
· Importance of testing number of clicks to your site
· Other uses of Google AdWords.

If you follow these steps, you will get the most out of using Google AdWords tools to advertise your business, increase traffic to your Website, and make more sales. To get the program's full value, be sure to listen to the three remaining audio recordings!

In Part 3, Module 3, I continue by explaining how online marketing affiliate systems are critical to the success of your Internet business. In fact, the motto, .Affiliate or Dissipate,. is important to remember! When you listen to this audio recording, you will be surprised when you hear how easy it is to set up and manage this safe, revenue-generating marketing system for your online business.

The purpose of Part 3, Module 4 is to explain the importance of an online marketing affiliate program and how to increase sales by setting up the program, finding good affiliates, and managing the program successfully.

You will learn about
· What an affiliate program is
· Benefits to you and your affiliates
· Four payout methods you can use
· Four ways to find and recruit good affiliates
· How to approach possible affiliates
· Marketing your affiliate program
· Managing your affiliate program successfully.

The success of your Internet business depends upon a good affiliate marketing system, which can account for as much as 50 percent of your company's revenue. Listen to the entire audio recording to hear about this safe, low-cost marketing method, so you can increase sales and make more money!

To get the program's full value, be sure to listen to the two remaining audio recordings!

Part 4: Money-Saving and Conversion-Boosting Tips for Paid Online Advertising

While free advertising is good, if you want to ramp up traffic to your Website more quickly, paid advertising may be your answer. It is important to be sure that you get the most out of each dollar you spend, but how to do it may be a challenge. In Part 4, I continue by sharing tips and tricks from his .Guerilla Marketing. home study course about getting the most out of your paid online advertising.

The purpose of Part 4, Module 4 is to help you save money and drive more traffic to your Internet business by providing strategies for determining the best advertising sites, negotiating pricing, monitoring traffic, and checking return on investment (ROI) from paid advertising.

You will learn about
· Five secrets to select the best locations
· How pricing works and negotiating pricing
· Tips about Banner ads
· Enlisting an ad broker
· Monitoring traffic and return on investment (ROI)

Whether you are starting up a new marketing campaign or enhancing a current one, you will be glad you listened to this recording. The old adage, .It takes money to make money,. is true only if you follow the tips and tricks you will hear on this recording!

To get the program's full value, be sure to listen to the remaining audio recordings!

Just as you thought you finally finished work on your Website, your work has just begun! Listen carefully to Part 5, Module 5, as Nicholas shares his programming and Web hosting experience to explain the Web statistics that are a .must. to access and understand. I carefully explains the importance these statistics to continuous testing of every aspect of your site.

The purpose of the audio recording is to explain the key Web statistics that will help you continuously test your Web site and explain an easy way to find them, what they mean, and how they affect your profit.

You will learn about
· Tools for obtaining key online traffic statistics
· Key stat areas to analyze and what they mean for profitability
· Example analysis to obtain a 30 percent increase in orders with 4 small changes to your site
· Examples of what to test and why
· Suggestions for changes based upon analysis results
· 10 Reasons Why Your Visitors Are Abandoning Their Shopping Cart
· The 5 stats you must keep track of when sending a newsletter

Rather than guess at the changes you should make, this information provides scientific data as a basis for determining the number of .hits. to each page, part of each page, or your entire site. You will then be able to make the changes necessary to increase your Web conversions and increase profit.

This audio clip is provided as an .add-on. to the .Guerilla Marketing. five-part audio program. Michael and I are fortunate to interview Greg Chernoff, founder and CEO of codesource-seo.com, a search engine optimization firm. Greg shares secrets about search engine optimization based on his experience helping large and small companies grow.

The purpose of this bonus recording is to provide guidelines to help you get the most out of your search engine to drive more customers to your Website.

You will learn about
· The techniques Greg uses to get #1 ranking for highly competitive keywords
· Two SEO websites that Greg visits on a daily basis
· Differentiating scams from good search engine optimization companies
· Common mistakes to avoid
· Best ways to get links from others
· Tags, metatags, keyword placement, hyperlinks, etc.
· What Google provides
· Avoiding spamming and negative points
· Helpful software tools
· Two SEO websites that Greg visits on a daily basis
· Importance of keeping customer list fresh.

If you set up your Website and pages by following the guidelines you just heard, you will be able to get the most out of your search engine, drive customers to your Website, and make more money.

Get 4 times your money's worth with this course over other courses

We have added a number of items in addition to the audio CDs to help you get over 4 times the value from this course, such as the transcripts, workbook review and written exercises, online exercises, screen capture videos and more. When you just listen to a CD you only retain 20% of the information. When you listen and read, you retain 50% of the information. And when you are actively involved, you retain 80% of the information, 4 times more than if you just listened. That said, the way you want to go through this course is listen to a CD while reading along on the transcript, then doing the workbook section for that module.


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